About Us
Our beginnings
Pinnacle Management Group was born from a passion for hospitality, driven by individuals with grit and a deep understanding of what it takes to build lasting success in the industry. Our story began more than 37 years ago when the Desai family purchased a small hotel in San Francisco. Four years later, the family expanded their vision by developing their very first hotel in the prominent wine country town of Healdsburg, CA, in 1992.
Built on an owner-operator mindset, we treat every property as our own—focused, hands-on, and results-driven. That approach continues to guide us today.
From humble beginnings to industry recognition, our commitment to excellence, collaboration, and personalized service remains at the core of everything we do.”
Our promise is to drive real, bottom-line results
We are guided by our core values that focus on innovation, excellence, and improvement.
Operational excellence
We measure our success by the tangible improvements we bring to our clients' operations, guest experiences, and profitability.
Problem solving
We constantly seek creative solutions to complex challenges, leveraging cutting-edge strategies to stay ahead in a competitive market.
Data-informed decisions
We believe in the power of analytics to guide our strategies, ensuring that every choice is backed by solid evidence and industry insights.
Continuous improvement
We are committed to ongoing learning and refinement of our methods, always striving to enhance our services and deliver greater value.
Meet our leadership
Nick Desai Jr.
Founder & Managing Partner
Brandon Desai
Managing Partner
Kevin Desai
Partner
A culture of value-driven service
We foster an environment where customer-centricity is not just a buzzword, but a way of life. Our team members are passionate, driven individuals who thrive on challenges and consistently go above and beyond to exceed client expectations.
Customer-first mindset
Every decision we make is guided by what's best for our clients.
Diversity & inclusion
We value diverse perspectives and foster an inclusive environment.
Empowerment
Our team is encouraged to think creatively and take ownership of their work.
Looking to the future
As we expand, we remain focused on maintaining the personalized, high-touch service that defines Pinnacle Management Group. Our growth strategy is centered on enhancing value for our clients and elevating guest experiences across all our properties.
We remain committed to shaping the future of hospitality management.
